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Marham: A light of hope in the chaos of medical services in Pakistan #MarhamBano

Quite often we wish we researched more or perhaps knew more about the certain disease or it’s treatment. We feel helpless and dependent fully on the hospital to let us know how to move forward. Marham is your answer for getting a proper guidance of who to consult, shared by people’s very own experiences. I don’t know who started this initiative, I just got to know about them through The Digital Factory. Marham is a digital initiative which bridges the gap between patients and doctors. The distinctive features Marham offers are:

You can find a doctor by name or through specialty.
You can find consultants through general diseases
It’s possible to check the background of doctors, previous patient feedbacks and all before deciding to consult them.
Doctors can register themselves and due to the app, one can maintain full confidentiality.

Now here’s one reason why I love it so much. It’s because of the community that it has turned out to be. There’s a group on facebook wherein one can post their medical related queries. Many times the problem doesn’t even require medical attention and fellow group members are enough for the assistance. My point is that it isn’t like any other money making business but the concept is to actually provide the best healthcare options to them.

Health is a sensitive topic and initiatives as such can decrease the mishaps from occurring in future as well as create awareness. It is currently available for Lahore, Karachi and Islamabad only. Although in near future we might be able to use them for Multan, Gujranwala, Sialkot and Peshawar as well.

Download Marham App here

P.S I’ve downloaded the app and I use in before consulting any doctor. It has helped me tremendously especially in feeling confident that I am in the safe hands. Do try it yourself and share your feedback here. #MarhamBano

Nabeha
I realised much earlier in my career that marketing is all about sharing stories with one another and it was no secret that social media marketing will be the key to rising above the noise. Since that day, till my post-graduate studies with marketing as majors, I’ve never let go of understanding the art of making others talk on the web ‘comfortably’. I’ve made my point that instead of selling your product or service based on its features focus on telling a compelling story, as Seth Godin rightly said. By using proven methods and also adding innovative techniques to produce the result, I was able to filter out the hype and constantly evolve with technology. It sure is very challenging to stand out your business with millions of new tweets, information updates, blog posts, videos and news stories posted every day, from all around the globe. But if you won’t start now then it will get only more difficult and keep getting difficult as you hesitate more. So embrace it with joy, you’ll be surprised with the benefits of relationships, if not of the medium I,being a Social Media Specialist oversee and implement the organization’s social media activities by directly engaging with audience over various social media channels. My clients mostly include entrepreneurs, small businesses and few celebs. Need my assistance? Email me at nabehalatif@live.com

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